Alejandre is an emerging brand that was born in December 2020. Its identity is very marked by the lingerie aesthetic that combines with outerwear creating unique pieces with the aim of actively transforming the essence and peculiarity of modern femininity, renewing the established codes. In her career she has dressed numerous artists such as Karol G, Dua Lipa, Julia Fox, Mia Khalifa, Megan thee Stallion, Kourtney Kardashian, among others.   Alejandre won the Mercedes-Benz Fashion Talent Award with her collection “CORE” presented in Mercedes-Benz Fashion Week Madrid last September 2024.